Nikon Store 1.0
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- Category: Graphic & Visual Design
- Permalink
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- Nikon 1 Homepage Takeover
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- Nikon Store Homepage
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- Lens Category
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- Camera Subcategory
The Challenge
Nikon needed a consumer products eCommerce website built in a under 6 months. The site planned to launch with a majority of SKUs.
My Role
To design site UX, graphics, and branding to fall in line with Nikon’s guidelines, while being restricted to a 3rd party eCommerce platform.
The Approach
With the limited timeframe from my hire to the targeted launch date, many UX sacrifices had to be made while keeping the site engaging. Also, the 3rd party eCommerce platform that the site was built on, was very restricting. Given the tools and platform restriction, we successfully launched on schedule.